Tag: Bayer

  • Bayer recognizes journalists in the Dominican Republic

    Bayer recognizes journalists in the Dominican Republic

    • It is the second edition of the Journalistic Award for Innovation for Sustainable Development
    • The ceremony culminated with the conference on innovative journalism from your mobile by Glenda Umaña, journalist and TV presenter

    The Bayer Central America and the Caribbean Group on Tuesday recognized the winners of the “Bayer Journalistic Award for Innovation for Sustainable Development,” which is held for the second time in the Dominican Republic.

    For the occasion, the company Bayer: “Science for a better life,” brought as a guest the journalist and television presenter Glenda Umaña who spoke on: “Innovative journalism from your mobile.”

    Bayer has been directing this award in the region for more than five years, to recognize the work of journalists who carry out their work, not only in the informative field but also in educating and raising public awareness on fundamental issues such as developing sustainable and a better life for citizens.

    “With these awards at Bayer, we intend to show that good news matters a lot. We recognize those hours of reporting and writing quality content that, after being published, can impact many lives positively, ”said the president of Bayer Central America and the Caribbean, Erika Bernal.

    Bernal also stressed that the contest is strengthened in each edition and over the years the publication of notes related to science, environment, sustainability, and innovation to ensure a better life.

    In this second edition in the Dominican Republic, the contest had a great response from the press and media workers, with the nomination of 30 works of all formats: television, written press, and digital press, published during the last year.

    The winners of the Bayer Prize were journalists: Saiury Calcaño, from Listín Diario; Windler Soto, from the newspaper El Dinero, María Mercedes, from Diario Libre in the categories: Daily Notes, Research Reports and Web Notes, respectively, in addition to a special mention for the journalist Andrea Ramos, from Noticias SIN for her series of reports “ Firefighters”.

    All participating journalists received a distinction with the delivery of certificates of participation.

     

    Winners Selection

    The selection of winners had the support and support of the Dominican College of Journalists (CDP), in the person of its president, Olivo de León; on behalf of the Academy of Sciences of the Dominican Republic, Luís Carvajal and Elvira Lora, president of the Dominican Association of Communication Schools (ADECOM).

     

    International Guest

    This year’s ceremony was invited by Glenda Umaña, one of the most recognized and valued Latin American journalists who stand out for her charismatic, honest, objective and respectful style, which has earned her the sympathy and preference of the global public.

    With 26 years on the screen, a life dedicated to television journalism with passion, 18 of them on the CNN EN ESPAÑOL network -addressed to an audience of 50 million people-, they consecrated her as the female leader of international communication and favorite journalist of Spanish-speaking communities in the United States and Latin America.

    During his career, he has participated in the most emblematic coverage of world relevance, such as the terrorist attacks of 2011, the death of the Pontiff Juan Pablo Segundo, the earthquake in Haiti, the presidential elections across the continent and the royal wedding in London, among countless and varied events of news repercussion.

    “For me, it is an honor and a privilege to share and learn from dear Dominican colleagues. The digital age has changed the way we get and report the news. Together we will take a look at some tools. I also have a great love for the special, kind and cheerful people of the Dominican Republic, and this meeting is a blessing for me, ”said Umaña.

    Bayer: Science For A Better Life

    Bayer is a multinational company with key competencies in the scientific fields of health and agriculture. With its products and services, the company wants to be useful to humanity and contribute to improving the quality of life. At the same time, the Group aims to create value through innovation, growth, and high profitability. Bayer adheres to the principles of sustainability and, as a public company, acts in a socially and ethically responsible manner. In 2015, the Group, with around 117,000 employees, obtained a turnover of 46,300 million euros, made investments worth 2600 million euros and allocated 4300 million euros for research and development. These figures include the business with high-performance polymeric materials that on October 6, 2015, went public under the name of Covestro. For more information, visit the website www.bayer.com

  • Bayer journalism award for “Innovation for Sustainable Development”

    Bayer journalism award for “Innovation for Sustainable Development”

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  • Seresto® collar: 8 months of protection against ticks and fleas

    Seresto® collar: 8 months of protection against ticks and fleas

    Bayer’s new Seresto collar protects dogs and cats for a prolonged period of infestation of fleas and ticks, preventing diseases transmitted by these parasites.

    Santo Domingo, Bayer Animal Health launched the Seresto collar, an innovative antiparasitic product that offers protection to dogs and cats against fleas and ticks for a maximum of 8 months from a single application.

    Bayer executives reported that Seresto helps reduce the risk of transmission of vector diseases transferred by parasites that can be dangerous and even fatal to pets, and that can sometimes affect people.

    “The level of the long-term efficacy of this collar is completely new. In addition, the fact that the same treatment can be used in cats and dogs makes it a real change in the market, both for veterinarians and for the owners of pets, ”they said.

    Dr. Darwin Kaminsky said that the necklace has a combination of materials that allows the safe and controlled release of adequate doses of the active ingredients for 8 months.

    “This gives more protection to dogs and cats that use it, not only because it kills fleas and ticks, but also because it repels ticks before they get itchy and swallowed blood, which helps to fully protect the pet,” Kaminsky said.

    The expert indicated that the climate of the Dominican Republic is conducive to the proliferation of fleas and ticks throughout the year, making dogs and cats vulnerable so that prolonged protection and the use of defense mechanisms against these parasites are required. that affect them.

    Kaminsky said that Seresto adapts to the pet, whatever it’s the size and can also be placed together with a normal collar, has a safety opening mechanism freeing its user in case he gets caught avoiding strangulation. The new product is waterproof so that the animal can bathe without its properties being affected.

    Additionally, it is odorless and safe for animals, the family and the environment.

    Seresto is available as a collar in two sizes (for dogs and cats less than 8 kg and for dogs over 8 kg). It is very safe for people because of the low amount of active ingredients that are on the surface of the collar.

    It is the only product that contains these two active ingredients (Imidacloprid and Flumethrin). These two compounds are included inside the collar in a polymer matrix that makes it totally innovative in its form of release and protection.

    At the launch of the Seresto collar, an innovative antiparasitic product that offers protection to dogs and cats against fleas and ticks.At the launch of the Seresto collar, an innovative antiparasitic product that offers protection to dogs and cats against fleas and ticks.

     

     

     

     

     

     

    Bayer journalism award for “Innovation for Sustainable Development”

  • Competition rules for the 2nd edition of the Bayer Journalism Award

     

    Bayer journalistic award to

    “INNOVATION FOR SUSTAINABLE DEVELOPMENT”

     

    Recognition of the best journalistic works in the area of Innovation applied to Sustainable development

    1. Responsible company:

    1.0 “Bayer Journalistic Award for Innovation for Sustainable Development”, in its second edition, is an activity organized by the Bayer company, which recognizes the work of journalists who carry out their work not only in the educational field but also at educating and sensitize the population on fundamental issues such as sustainable development.

    Participation Period:

    2.0 The journalistic works published between the first (01) of March of the year two thousand fifteen (2015) and fifteen (15) of February of the year two thousand sixteen (2016) participate in Dominican news media of communal, national or regional scope in the Dominican Republic, whether radial, written, television, or digital.

    2.1 Limit period for the reception of journalistic works: April 15 of the year two thousand sixteen (2016) until 5:00 p.m.

    Participants:

    3.0 All journalists who, during the period indicated in point 2.0 of this regulation, have published works whose contents are consistent with the subject, in national or regional media in the Dominican Republic, related to innovation may participate in the Journalistic Prize in response to widespread environmental problems.

    3.1 Participation in this Prize is excluded from all employees who participate in the development and implementation of this Prize.

    3.2 You must accept and comply with the content, scope, limitations of the Prize, as outlined in this Regulation.

    Award Mechanics:

    4.0 To participate, journalists who wish to do so may do so as follows:

    4.1 Journalists interested in competing may apply for their work whose contents focus on the following topics:

    Sustainability (notes and research on innovative ways to protect the environment)
    Projects that impact the community (social initiatives that promote a better life)

    4.2 The focus of the notes and journalistic genres used can be varied, as long as they are aligned with the theme: Innovation for sustainable development.

    4.3 Works must be in Spanish.

    4.4 Each journalist may submit a maximum of two (2) papers for evaluation.

    4.5 Printed, audio or audiovisual works must be submitted in a sealed envelope with four (4) identical copies of the original work published. The envelope should be addressed to the Corporate Communications Department of Bayer SA or the coordinating agency AF Strategic Communications, at Mustafá Kemal Ataturk Street No. 39, Center One Building, Suite 401, Naco Expansion, National District, Tel. 809-473- 4541 or at the Bayer offices located on Luperón avenue corner February 27, Herrera Industrial Zone, Santo Domingo, Dominican Republic, Santo Domingo

    Tel. 809-530-8086.

    4.6 This envelope must indicate the date of publication, name and surname, the medium where the note was published, telephone, and email.

    From the Qualifying Jury

    5.0 The nominated works will be evaluated and selected by a Qualifying Jury composed of three people, who may be Dominican or foreign, who must have recognized experience in the field.

    5.1 The Qualifying Jury will be composed as follows, namely:

    Known journalist representing the guild.
    A representative of some science and technology entity in the country.
    A representative of the entity that groups journalists in the country.
    From the evaluation of the Qualifying Jury

    6.0 The members of the Jury will evaluate the nominated works based on:

    Criteria for journalistic performance such as news value (impact, relevance, proximity, current affairs);
    argumentation (depth, precision, contextualization);
    balance; use of sources (number, quality, and diversity);
    style (mastery of the journalistic genre, synthesis, amenity, clarity);
    successful use of complementary material (photos, graphics, and infographics);
    novelty and relevance of the topic covered:

    6.1 The Qualifying Jury will select the works during April of the year two thousand sixteen (2016), and the winners will be announced during May of the same year.

    6.2 The winners will be announced on the same day as the award, so all participants will be invited by telephone and digital to attend the event.

    Of the Awards

    7.0 Three categories will be awarded, namely:

    Research report (Works over 1 page or 1 minute)
    Web Notes (Notes that leverage web qualities to attract readers)
    Daily notes (Maximum works of 1 page or 1 minute)

    The winner of each category will be rewarded with an iPad and recognition badge.

    Restrictions, conditions, limitations of the Prize

    8.0 Voluntary participation. Participation in the Prize is voluntary. Therefore, the single act of presenting the work for evaluation shall be understood as the manifestation of will and acceptance by the journalist of the conditions and restrictions of these regulations.

    8.1 The rights of journalistic works. Participation in the Contest implies the transfer and express authorization of all intellectual property and image rights on the work submitted so that the participant transfers to Bayer, the exploitation rights of intellectual, industrial and / or image nature that may correspond or derive from the work submitted to participate in the Prize.

    8.2 Bayer, for its part, undertakes to indicate the name of the author each time the work is used, always following the limits of the assignment included in these regulations.

    8.3 Data protection. Participants authorize that the registered personal data be used exclusively for the journalism contest. The participants, meanwhile, guarantee that the personal data recorded is true.

    8.4 Right to reserve the competition. Bayer reserves the right to discard and exclude journalists who:

    When they register with false data, or some indications could reasonably lead to think that the data is inaccurate. For these purposes, participants may be required to verify their data if they consider it appropriate;
    When, in any fraudulent or artificial way, they manipulate their participation in the Prize;
    When the jury believes that journalistic works contain elements that in any way can be regarded as contrary to fundamental rights and public liberties, induce, incite or promote criminal, denigratory, violent or, in general, contrary to the law, the law moral and generally accepted good customs or public order; are protected by any intellectual or industrial property rights belonging to third parties, without the participant having previously obtained from their owners the necessary authorization to carry out the use they make or intend to make; is contrary to the right to honor, personal and family privacy or to the image of people; in any way impair credit of Bayer or third parties; it may constitute advertising, or that incorporates viruses or other elements that may damage the normal functioning of the network, system or computer equipment;
    When this regulation is violated, good faith, cooperation, and loyalty.

    8.5 Exemption from liability Bayer is exempted as a responsible company, concerning the participant’s failure to comply with any guarantee regarding intellectual, industrial or image property rights, as well as any liability that could derive from the breach or defective compliance by the participants in the Contest of these Rules.

    8.5.1 No prize is negotiable, tradable or redeemable for cash.

    8.5.2 Bayer’s commitment is to deliver the prize. Each winner accepts the models, colors and other specifications of the corresponding title.

    Bayer will not interfere in the manner and in the time in which the Participant makes his prize effective. Bayer, upon delivery of the prize under the conditions set forth herein, is released from any liability under these Regulations and the Prize.

    8.5.3 Each winning Participant must sign a letter accepting the receipt of the prize, accepting all the limitations, specifications of the prize, which implies the obligation, to know the conditions of participation, as well as the conditions, limitations, specifications, and responsibility, not only of this Regulation but those that under this same document entails the claim and acceptance. With the receipt, the winning participant will release Bayer from any responsibility. If the client does not sign the receipt, the prize will be waived. If deemed necessary, Bayer will issue a Notarial Act.

    8.5.4 Bayer is not responsible for transport costs or any other type that the Participant must incur to take and / or cash his Prize.

    8.5.5 The Prizes have the characteristics, guarantees, and limitations of each article. Bayer will inform customers who are the guarantor for each of the prizes.

    8.5.6 Any claim or query regarding the uses and / or guarantees of the prizes must be made directly to each supplier or manufacturer’s representative, not at Bayer under the previous clause.

    8.5.7 The Participant is solely responsible for fulfilling all the steps to follow for the correct use of the prizes, according to the instructions for the use of each product.

    8.5.8 Each Participant will be responsible for the use and enjoyment of his prize from the moment he enters into possession of it. Bayer is relieved of any liability arising from any inconvenience or problem that may arise from the use of the prize, either by the Participant or any third party, as well as any damage caused by the use and enjoyment of the item.

    Modifications

    9.0 Bayer may modify any of the conditions of this Prize at any time during the course of this, limiting its responsibility to modify these Regulations and display the modified version of this on the Website www.centralamerica.bayer.com

    Suspension

    10.0 Bayer reserves the right to suspend the Prize temporarily or permanently without liability if it detects irregularities that could jeopardize its image or could affect its commercial interests in the Prize.

    Termination

    11.0 Bayer may terminate the Prize at any time without indicating any specific cause for such termination. The Prize will be terminated when Bayer communicates it on the Website https://www.centralamerica.bayer.com and, therefore, is not obliged to make, before or after the completion, any additional communication.

    Information

    12.0 If a participating journalist requires additional information or consult any aspect of the Prize, you can contact Carolina Murillo in Corporate Communications of Bayer carolina.murillo@bayer.com or in the coordinating agency AF Strategic Communication to the following people: Amelia Reyes Mora, areyes@afcomunicacion.com or Milagros Soto, medias@afcomunicacion.com

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